We are innovators of a new era in pet food.Inspiring every pet loving family to choose all that is fresh, natural and real. With over four decades of experience, we see things differently - in our pets, our pet food and our people.
At our core is an unwavering passion for the wellbeing and happiness of animals. We believe that pet food should be complete and balanced, made with the highest quality ingredients, whilst offering range and diversity.
office opened followed by the Singapore office the next year.